RESOURCES, GUIDES & TIPS
PRODUCT PHOTOGRAPHY GUIDE
There are many different facets to product photography, and whether you're carrying out your own shoot, or thinking of commissioning a shoot this guide provides some helpful points, and explains the basic differences, types & styles available.
WRITING A CREATIVE BRIEF
PREPARING FOR A SHOOT
Not everyone has had their work professionally photographed before, this short guide provides a little info about how a shoot would proceed and what to expect. This can help you get more out of your shoot. and help you plan. (coming soon).
TIPS FOR YOUR OWN PHOTOGRAPHY
BRING YOUR PRODUCTS TO LIFE
Written for the British Craft Trade Fair
"At BCTF, we know just how important good images are. In fact we strongly believe they are the single most important selling tool you have. We know some of you can't afford professional images, especially those of you just starting up, so here is a link to a short tutorial by photographer Richard Jackson of Forever Creative on how to achieve the best possible shots on a limited budget." Margeret Bunn, BCTF
PRODUCT PHOTOGRAPHY TIPS
Written for the Great British Exchange.
"It is essential that your brands product photography is of high quality because it is the way consumers are able to view your product, therefore enabling it to communicate a products features and quality level. Good quality photos can create desire among consumers and encourage them to purchase. Forever Creative have compiled their three top tips to help you improve your brands photography.." Carl Milligan, GBX.
A PICTURE PAINTS A...
Written by Roy of Howling Moon PR
"As a product placement PR agency we rely on clients having good images to promote their products. Your products may be great but does your photography reflect their quality? As many as 67% of consumers consider image quality to be ‘very important’ and when it comes to product placement PR, journalists are looking for eye-catching and engaging images to grab the attention of their readers." Roy and Ron, Howling Moon PR.
AN INTERVIEW WITH MIID
Written for their Designer Interview Section
"Today we are thrilled to bring you an inspiring and informative interview with Richard Jackson – a Yorkshire based product photographer and founder of Forever Creative Photography. Today, Richard shares on his journey into professional product photography, how he developed his signature style, and offers up some brilliant tips and resources for capturing stunning, professional quality product imagery."
I found Kia on Instagram as an artist, but noticed she also provided Instagram marketing advice. Thinking that it would be a good fit to get advice from another small creative business, I ordered one of her Bespoke eBooks. Kia, describes herself as an Accidental InstaMarketeer, grew her Instagram account from 12 to 10,000 followers in one year and now has over 26,000 followers.
DESIGN & PRINT
Bob is a client who is a designer maker, but also has had a design and print business for many years. Bob did a wonderful job of printing all of my business stationery, and supplied me with really lovely paper and card stock too. If you'd like to support a small business instead of one of the big printing companies go to Bob.
Bob introduces Humbleprint..."Print and design for small businesses – from business cards, leaflets, booklets and greetings cards, to stickers, posters, roller banners and more, HumblePrint does the (small) business."
I've known Paul the founder of Aura Creative Media for many years, he heads up a team of website and digital specialists. With this team they enable greeting card designers and publishers to succeed online and work with some of the most respected designers in the industry. They're noted for taking a genuine interest in your business and listening.
You can check out Aura's website at https://auracreativemedia.co.uk/ Or email them at firstname.lastname@example.org