The images shown below are examples from an introductory shoot produced for a greetings card designer. Adriana Lovesy provided a brief which, explained that the products were to be pitched as a sophisticated choice in the greetings card market. To achieve this I created a setting that was simple and elegant, but maintained a contemporary feel.
A subtly textured backdrop was used, alongside a pair of modern geometric vases from the prop store. Using softboxes combined with additional diffusion material produced a very soft light and appearance.
Since the introduction shoot Adriana has had further shoots individually photographing collections of cards for her website product listings.
This is what she said about the shoot “Richard has produced beautiful photographs and interpreted my brief perfectly. Having never paid for a professional product shoot before I was a bit nervous and unsure. So Richard suggested we start with an introductory shoot. I was impressed with the results and he showed me what was possible and it gave me the confidence to hire Richard to shoot my whole product range. I was really happy with the service that was given to me and would highly recommend Forever creative photography to anyone.”
See more in the Greetings Card Gallery.
A couple of behind the scenes images, getting the white balance right, and tweaking props as the shoot progressed.